Kenobi Launches: Personalize Your Website To Every Visitor
"Meet your audience where they are with adaptive content that speaks directly to them."
TL;DR: Kenobi is a small widget that asks your website visitors what company they’re from. For those that opt in, the whole page changes in about 3 seconds, making the page hyper-relevant to them.
Founded by Christopher Mjelde & Rory McMeekin
Problem
98% of web traffic does not convert.
That’s because your website looks the same to everyone: a startup founder and the CFO of a Fortune 500 company get the exact same experience when they land on your site. When you have to speak to everyone, you end up speaking to no-one.
Solution: Kenobi
Kenobi appears on your website as a small widget (they call it a ‘cue card’), prompting site visitors to share what company they’re from.
When a cue card is submitted, their agent collects context on the visitor, marries it up against the deep research its done on the host domain, and swaps the content on the page to make it hyper-personalized and unique, all in 2-3 seconds.
The value
The value of Kenobi is two-fold:
- Web visitors that opt-in for a personalized experience engage 3x longer and convert 2x better than the average visitor
- All cue card submissions are sent to you in Slack (much like a deanonymization tool like RB2B, or Vector), so that you can enrich the leads and outbound them
Demo video
https://www.loom.com/share/d3145c167cb84172a6dc242ef8e93109
How they got here
The team was building Verdn, a donation software, for 4+ years. They pivoted into building Kenobi in May, and for the last few months they have been working with sales teams to generate customized landing pages for outbound campaigns.
During all that time, their #1 feature request has been to cater for inbound web traffic. After tens of thousands of web page variations, they feel like their model is finally good and fast enough to tackle inbound personalization.
Learn More
🌐 Visit kenobi.ai to learn more.
👉 Try it: Go to kenobi.ai/start and see in 30 seconds how YOUR page can be personalized to any visitor. If you like how it looks, sign up for their free plan, no CC required.
👣 Follow Kenobi on LinkedIn & X.
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