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Kevin Xu is Founder & CEO of Alpha AI, your "AI money friend" that plugs into real-time markets and your portfolio to explain what just happened—and what matters next—inside a simple chat. Before Alpha, Kevin became a WallStreetBets folk hero as turning $35K in a 401(k) into $10M through high-conviction swing trades. He previously founded Fan Hero (YC S13), worked at Stripe (~#300) and Google/YouTube, and appeared in MSNBC Studios' Diamond Hands on Peacock.

Kevin's catalyst was realizing the products he loved—Google, Wikipedia—were built by real people. That sent him to YC, then Stripe for world-class reps, then into the internet's finance classroom: Reddit. He posted every win and loss, learned in public, and distilled trading into rules like "If it's good enough to screenshot, it's good enough to sell." After building After Hour to socialize trading, he's now productizing that edge with Alpha AI: a proactive, personable copilot designed to build money confidence for the next million millionaires.

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Key Topics Covered:

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· What Alpha AI is: a chat-first AI money friend with market context + your portfolio, proactive "what just happened" nudges, and customizable character.
· From WSB to product: turning public receipts (35K→10M) into a system—floors, catalysts, concentration, disciplined exits.
· Earnings humility: why reports are a coin flip; behavior, sizing, and timing are the real edges.
· Founder arc: Stanford → YC pivot muscle → Stripe discipline → Google scale → After Hour → Alpha AI.
· Culture shift: finance as entertainment/sport; people don't need courses—they need context at the right moment.
· Design over dashboards: one infinite chat thread beats scattered tools; AI handles background work, humans make decisions.
· Missed GME, learned anyway: thesis right, timing wrong—how to keep momentum without hero trades.
· Distribution & trust: followable identities, real screenshots, timely alerts—how credibility compounds.
· Building in 2025: attention-maxxing, shipping fast, leaning into new formats (e.g., Sora experiments).
· Finance stack mindset: keep ops boring—Fondo for the back office, Brex for cash/cards—so you can ship product.

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Chapters:

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(00:00) Cold open — "I wanted a cool dream": realizing real people build the internet
(00:59) Intro — Kevin Xu, Alpha AI, and the origin story
(01:28) Stanford → YC S13 double-interview; pivot from Alpha Labs to Fan Hero
(06:11) Stripe (#~300) → Google/YouTube: seriousness vs. internet-native play
(09:00) WallStreetBets culture: memes, transparency, learning in public
(12:26) The 401(k) stake: missed HR toggle → $35K starting gun
(14:53) Early pandemic plays: APT, CODX; the floor + catalyst lens
(17:33) Chasing pops: cruises, Chewy-era stories, and disciplined exits
(20:11) The GME almost: all-in October, out in December; lessons on timing
(23:33) Million-dollar swing days; detachment and the screenshot rule
(25:10) Big 5 finale → $10M peak; why earnings are coin flips
(27:15) After Hour: social finance, trust via receipts, real-time notifications
(30:50) Alpha AI: proactive context, AI friends as the interface
(32:52) Beyond investing: building money confidence; simple company finance stack

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Where to find Kevin Xu:
LinkedIn: https://www.linkedin.com/in/imkevinxu
X: https://x.com/kevinxu
Instagram: https://www.instagram.com/founderkevin

Where to find Alpha AI:
Website: https://alpha.so
X: https://x.com/alpha_ai
Instagram: https://www.instagram.com/chatwithalpha

Where to find David Phillips:
X: https://x.com/davj
LinkedIn: https://www.linkedin.com/in/davjphillips

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Brought to you by:
Fondo — All-in-one accounting for startups: fondo.com

Posted 
November 19, 2025
 in 
Growth
 category
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